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Writer's pictureRobert Eckelman
Feb 21, 20231 min read

Ad budgets follow eyeballs. CTV skyrockets while traditional broadcast and cable fall.


Ad budgets follow eyeballs. CTV skyrockets while traditional broadcast and cable fall.
Ad budgets follow eyeballs. CTV skyrockets while traditional broadcast and cable fall.

The 2023 expert forecast for AD spending calls for CTV to grow by 14.4%. Traditional cable and broadcast to fall by 6.3%. Full story here https://bit.ly/41aPF8p


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