Blog
As of 7/25/23 All New Blog Posts Moved here
This blog is about local CTV | OTT advertising. It is about successful marketing. Please enjoy, contribute and share.
As of 7/25/23 All New Blog Posts Moved here
Cord Cutting slowing down or heating up.
Is the US getting Old? more 65+ than 12-24 so yes it is.
ESPN and TMobile a threat to cable companies?
Hay sports fans Stream on!
Only Nielsen can try to make sense of this total nonsense.
Questions asked, questions answered By ChatGPT
Ad budgets follow eyeballs. CTV skyrockets while traditional broadcast and cable fall.
NFL & Super Bowl is over what are we going to watch now? Sling has your covered W Freestream.
Q3 2022 Cord Cutting accelerate Traditional Pay TV / Cable Could fall to 42% by 2026
The reach of CTV is almost on par with traditional broadcast
Advertising & Marketing stellar but a slow amateurish response will not deliver results
Wait for it, I know this will make you laugh 😁
Return to the office, work from home, find a new job, there are tradeoffs in everything
CTV| Streaming A lot for a little, well way less than my cable bill.
Amaton, that's not a typo. Amazon to start selling Peleton.
9/12/22 Emmys TV's tent pole event hits a new low
Streaming | CTV | OTT skyrocketing to surpass cable viewing
The amazing rate of growth in CTV | Streaming makes it difficult to measure.
Broadcast & Cable audiences are shrinking CPMs increase & reach decreases. This is a bad combo.
Business post about lessons my dog taught me! Get real
CTV = Connected TV | OTT = Over The Top TV